Tag: Lisa Westerman
Lisa Westerman introduces LWC Limited.
Lisa Westerman Consultancy (LWC) provides professional sales and marketing consultancy services to the housing industry, including the affordable home ownership and private house builder sector.
We support Housing Associations, Local Authorities and Developers to successfully recruit, deliver and shape their own housing programmes, ensuring they are fit for purpose in a commercially-driven sales market.
Why work with LWC?
We understand your sector: For over 23 years, Lisa Westerman has been helping people to buy, rent and sell homes, particularly Shared Ownership new homes. With a background in business, marketing and property sales, Lisa has a thorough understanding of the housing market and knows what it takes to successfully market, sell and deliver homes where people want to live.
A wealth of valuable experience: Lisa spent 20 years with Great Places Housing Group, setting up the sales division Plumlife Homes from scratch. Lisa’s experience led to her developing the Plumlife brand so that it is now one of the most recognised and well-respected in the sector
A strong sales focus: At Plumlife, in one year alone, Lisa led her team in delivering over 400 sales including Shared Ownership, Help to Buy and Outright Sale homes. She has been responsible for developing successful sales operations for many other Housing Associations, joint ventures (including Matrix Homes) and has provided successful marketing and sales consultancy services and support for the delivery of Shared Ownership programmes in the North West.
Our values
At LWC, we are passionate about Shared Ownership. We’re committed to helping other Housing Providers to enter the affordable housing market and deliver successful Shared Ownership and affordable housing programmes. Our ambitions are to maintain excellence in the sector and support the delivery of the best customer services for Shared Ownership customers in the North.
What we offer you
Sector expertise and training: We will train and nurture your employees to provide market-leading Shared Ownership sales services. Whether you are an experienced seller of new homes for Shared Ownership sale or a complete novice, LWC will help you to improve your homes, products and services.
Full support for all your sales and marketing needs: We will help you develop your sales operation and brand from scratch.
Support from planning stage to buyer move in: Our multidisciplinary consultancy services include guidance and support -from planning stage right through to when the last customer moves into their home at your Development.
LWC also offers services in:
• Market research/competitor analysis
• Appraisal assumptions
• Specifications and design
• Sales policies and procedures
• Branding, sales and marketing strategies for achieving off-plan sales
• Help you sell hard to sell developments/service improvement plans
• PR and social media strategy and delivery
• Mixed tenure
• Budgets
• Sales risk management
• Customer journey
• Website and CRM systems
• Specialist training
• Audit compliance
• Stakeholder relationship management
• How to build a successful sales team
• Performance management.
Get in touch
Whatever your requirements in relation to the sale of new homes, LWC can guide and support you and your teams. To discuss the range of services that LWC offers and how we can help you, contact:
Email: lisa.westerman@lwcl.co.uk
Mobile: 07393 375068
Twitter: @LWC_Housing 
